Friday 12th of March, 2010

Archive for the ‘Nintendo’ Category

femalegamerBack when it seemed to matter my only objection with feminists was never the intensity of their commitment or the integrity of their beliefs. It was always more like - Men are grievously flawed - Why on Earth would you want to be equal to us? It’s a step down for Chrissake! The core takeaway from that fairly useless article opening is that women and men are different. Very different. Not just in the hairless and too much hair way but as sentient beings with perspectives on life, the universe, that item on the menu you like so much and everything. And that there will always be a minority which wrongly believes that being like men as opposed to having the same rights as men is an achievement.

Many women gamers that are accepted by men as mates or one of us are often the second kind. They like the same games we like and for the same reasons. For someone like me who believes in video games as the supreme medium of innovation, collaboration and even redemption it is a poorer medium without the fairer sex and their infusion of the collective joy and angst of being a woman into this genre. The more women we have on board the more we all benefit. And at just fifteen percent of the gamer population, clearly women are not being compelled to games and the video games industry’s development teams are not getting it.

There are Playstation 3’s sitting on retail shelves their cell processors gathering dust while Nintendo’s Wii’s are harder to find then true broadband connections in Pakistan. Xbox 360 is over a hundred titles and unlike those of the PSP a lot of them are actually playable. One PS3 is sold for every three Wii’s in Japan, formerly a market dominated by Sony. Japan is the second largest gaming market in the world after the US and X Box has never existed there and the 360 follows this discredited path with aplomb. More X Box Japan heads have been moved or fired then Prime Minister’s in PK-land.

Meanwhile Xbox 360 is reeling from a USD 1B charge (That’s one BILLION or 840 Million more then the population of Pk-land and 1 Billion less then the unofficial wealth of the guy who owns all the hoardings in Karachi) for extended warranties against manufacturing defects. Wii actually makes its intuitive gaming demigods a fifty dollar profit for every unit it sells. Meanwhile the 360 is piling the losses on its millions of units so far and the PS3 just cut its price a 100 dollars on a console already losing money so far.